The Term SEO stands for "Search Engine Optimization". Search Engine Optimization is the process of improving your website Traffics through searches on Google, Bing, and Yahoo. SEO helps the Search engine to show you informative content to users in a relevant way.
There are Three Types of SEO On-page SEO, Off-page SEO, and Technical SEO. These three are important for improving your website traffics and contents.
What is On-Page SEO?
On-page SEO also Known as ( On-site SEO) is the process of Optimizing and Improving Elements like Text, Image, and video for Search engines and users.
You can control all factors of SEO. It is a one-time setup. The process where we can focus on particular web pages which including all on-page SEO elements.
What is Off-Page SEO?
Off-page SEO is the process of increasing the visitors to your website, including all about link building, social media, and Local SEO, etc. You can not control all the factors of off-page SEO.
In simple words, It is the process of generating traffic to your website through an external source.
What is Technical SEO?
Technical SEO is the process of improving the technical aspects of a website to increase organic traffic to the website. The important aspects of technical SEO such as Indexing, Crawling, and rendering.
Technical SEO does not play any direct role in search engine ranking but if you don’t improve the technical SEO of your website, your website will not perform well in search engines.
66 Essential SEO Tips
1. Use Image and optimized it
Image is an important part of any blog content. You can add many images to the blog posts. Different search engines like google, yahoo, and bing can easily indexing their search page. This helps to increase your website traffic.
You images should be original and well optimizable for search engine. Google updates its search engine algorithm and Policy.
How to Optimized images for the Web?
- Use Alt tags and title tags
- Use Next-generation images like WEBP and JPEG 2000.
- Updates your thumbnail
- Use perfect image dimension for your website
- Use Image reducer tools
- Edit your Image File Name
You can use Next-generation image formats like Webp, Jpeg 2020. Further information about these images formats Goes to Google developer Tools.
2. Use heading tags
H1 is used for your Blog Title, H2 is used for your sub-heading like sub-topics of your blog, H3 is used for Provide minor steps of your blog and the last Paragraph is used for everything in your blog like It is used after heading and subheadings.
- H1 - Your blog Title
- H2 - Blog Sub Topics
- H3 - Minor Steps
- Paragraph - It uses after H1 or H2 tags
These tags do not have much impact for rank your article. But, Helps users to interact with your blog easily.
3. Create User-friendly content
Content should be Clean, Informative, and relevant to users. The users stay a long time on your website where content should be relevant to users.
How to write user-friendly Content?
- Provide comprehensive Content
- Use H1, H2, and Paragraph
- Provide In-depth information
- Learn user-interface and User-experience layout
- Highlights and bold important point
- Use Line spacing and Font size
There are 3 rules to make user-friendly content like Understandable, skimmable, and legible. As Einstein said, " You don't really understand something unless you can explain it to your grandmother "
4. Title tags between (10-70)
The title tags are HTML Elements that specifics the title of the web page or the name of your website. The title tags should be between 10 to 70 words.
Title tags should be user-friendly and understandable. These tags are displayed on search engine result pages which are clickable headlines.
5. Internal Linking
Internal linking is typically using anchor tags in special words where any visitors can move one web page to another page. You can see internal linking on Wikipedia and other social network services.
If you have a lot of blog content. You can use anchor tags in the first blog article and add other relates page URLs.
It helps to visitor find more content, and increase you blog traffics which generate more income of your blog.
6. Website user Engagement
User engagement of your website is essential for increasing your website traffics and income. It is the success key of your site.
In simple terms, "User engagement is how long a user interacts with your website". More user engagement helps to sell and share your products with friends.
- Analysis your audience
- Use audience grabbing themes
- Use simple header navigation
- Hire user content writer
- Use CDN and reduce loading speed
You want to drive relevant traffic through user engagement. You've got to get more users to spend time on your website, visit more pages, and share your website article.
7. Add FAQ Schema markup
FAQ Schema is the markup code with is used in web pages that contained a list of questions and answers. It directly and indirectly ranking factors of SEO.
The list of questions must be less than 3 or 4 in a single article. How to add this s FAQ schema markup data in your article? There are many tools that help to generate this structured data.
You can use any tool to generate other types of schema data such as blog posting, news, video, and products.
8. Use Canonical Tags
Google, Yahoo, and Microsoft launched canonical tags in 2009. Using HTML Canonical tags you can prevent duplication of the content of your website in search engines.
Different variations of your site:
- http://nepaligraphics.com
- http://www.nepaligraphics.com
- https://nepaligraphics.com
- https://www.nepaligraphics.com
To prevent duplication of content on your site, You can use canonical tags on your HTML document.
9. Optimize your Web pages
Optimize your web pages can also be a useful tip for growing your traffic. heavy elements from your web pages should be removed and make your pages are user-friendly and clean.
11. Make User-friendly URLs
User-friendly URLs are important for SEO. The URLs of your page and article should be short and are readable.
To make your web pages URLs shorts. It will be beneficial for the website. Make sure to implement a short URL on Your Website.
12. Use video and optimized it
The video itself is the most important SEO ranking factor. Using video on your blog helps to grow you traffics of your blog.
You can use any type of video on your site. You can directly embed YouTube videos on your blog or upload videos. Must be used similar video to your blog title.
13. Keyboard Research
Keyword research is the process of choosing search terms for use in search engines such as Google, Bing, and YouTube.
For example: If You search-related keywords on a search engine like " how to make a strawberry cake". You can find many related results. All the keywords have different words but meanings and purpose are the same.
You can create your own keyword by researching on search engines and using keyword research tools.
14. Image Alt tags and title tags
Alt tags and Title tags of images are the most important factors for ranking your blog and image on search engines.
Alt tags or alt attribution are used in HTML and XHTML to be applied in images that provide a text alternative for search engines. This attribution is important for search engines for indexing. Alt-text is shown when the image is not rendered on web pages.
Title tags also provide additional information about the image. You must use these two tags to grow your traffics and visitors.
15. Remove Duplicate content
Duplicate content is also an important SEO checklist. In simple words, Duplicate content is the appears same content at more then one web address.
There are various factor's that you're got duplicate content. To remove duplicate content from your website you can follow lists:
- Update Internal Links
- Use Canonical Tag
- Unique title tags and meta description.
- Check inbound links
16. Use Grammar Checker Tools
You can use any Grammer checker tools and extensions on your browser or local system. To write user-friendly content without any grammar mistakes you must add Grammer checker tools and extensions on your browser or local system.
Here Best Grammer Checker tools:
- Grammarly
- Ginger
- ProwritingAid
- Paper Rater
These are some tools that you can directly use in your web browser by adding extensions from the Google Chrome web store. Also, you can find other tools that can improve your writing skills.
17. Update SSL certificate
SSL (Secure Sockets Layer) is the security technology that creates an encrypted link between the webserver to the web browser. SSL is essential for SEO.
Generally using SSL all your credentials information, banking number, and passwords are securely passed through your web browser to Webserver.
18. Create BreadCrumb
BreadCrumb is simply a secondary navigation Link that shows a user's location on the web applications. Mainly this type of breadcrumb is used in blog websites.
Users can easily redirect to the previous page by clicking on the breadcrumb link. It helps to improve user experience and interaction. Using Breadcrumb schema markup code that improves the SEO of your website.
19. Link Building
Link building is simply creating HTML anchor tags that point from one website to another. Link building helps to increase the search engine ranking of that websites. Mainly there are two types of link building:
Internal Linking: The term "internal link" refers to a link that connects two pages on the same website. Website owner promotes their website by linking similar pages.
External Linking: External linking is the process of building links that target other domains or website pages. This anchor is important for Search engine optimization and website authority.
21. Use SEO Meta Tags
Without meta tags your website lack to rank on search engine. SEO meta tags are a great way for any website to provide essential information to search engines like Google, Yahoo, and Bing, etc.
To check Your Website Meta tags you can use Web fx SEO checker tools. Other options like Semrush, and Ahrefs tools. You can also improve your meta tags by checking your SEO report.
List of Main SEO tags:
- Title tags
- Meta Description
- Open Graph
- Twitter Card
- Apple Touch Icon
- Schema markup Data
- Site verification
- Google tag manager
These are the most important SEO meta tags that you use in your blog website. These meta tags help to improve the visibility of your website on search engines. Using these tags your website gets the site search box.
22. Create 404 Page
404 Page is also important for your website users. 404 Page also called Page not found or 404 Error is the HTTPS response code. When your browser communicates with a given server, but the server has not found the page URL.
You can easily create your 404 Page using CMS platforms like WordPress, Blogger, and Wix, etc. To create your 404 error page, the website gives 404 pages not found a notice to users. Users can redirect the 404 error Page to HomePage.
23. CDN usage
CDN stands for Content Delivery Network, which accelerates your web and video content by using different highly distributed servers. Using CDN helps to minimize website delays in loading website page content.
You can use any CDN services available for free and paid. Here in this list, you can choose any services for your website.
- Cloudflare
- KeyCDN
- Google Cloud CDN
- Amazon Cloud front
- Cache fly
- Rack space
How CDN works? A CDN stores a cached version of its material in many places. When users request the web applications, the Nearest CDN Server data access to users in the device.
24. XML sitemap
XML Sitemap is a file that lists all important pages of the website to tell search engines about crawlable URLs on a website. Search engines easily read your file to crawl your website pages.
How to create an XML sitemap? You can use any plugins in CMS Platform to create your own sitemap easily. But also you can design and create your XML sitemap for your website.
25. Robots.txt
Robots.txt is a simple text file that tells search engine crawlers which site URLs or pages can access to index in search engine. Using the robots.txt file you can hide your secret page from search engines.
The most commons search engines such as Google, Yahoo, and Bing, etc accept robots.txt requests. Most websites don't need to add robots.txt files. The popular search engine usually finds and index all the important page of the website.
FAQ about SEO
1. How to Rank New Website on Search Engine?
- Write Valuable Content
- Check website Technical SEO
- Improve Your On-Page-SEO
- Create backlink and Share content
- Keyword Research for Content Creation
- Promote your content
- Grow audience in social media
2.
- Cloudflare
- Google Cloud
- Key CDN
- Cache Fly
- Rack Space